Business and NGOs: Reaching for a Longer Spoon

Source
The Economist
Publisher
The Economist
Publication date
June 2010
Type
Periodical Articles
Industry
Oil, Gas & Mining
Chemicals
Category
Stakeholder Engagement
Language
English
Free/Pay for content
Free
 
In the decade or so since BP acknowledged the need to slow climate change and signalled its commitment to investing in cleaner sources of energy with the slogan “Beyond Petroleum”, many environmental activists and NGOs have laid down their placards and helped the firm execute its green strategies.

They are now facing intense criticism of that collaboration from their own supporters, who say the oil spill has left BP’s (always contentious) green claims “Beyond Parody” and the company “Beyond the Pale”.