Category
Sustainability and the Business Case
Managing Corporate Responsibility
SRI/Sustainable Finance
Discipline
Operations Management
Strategy
Organisational Behaviour

Companies from emerging economies are increasingly making their
presence felt in the global business community. Not only are they
acquiring more and more companies in the developed world, but they are
also pursuing strategies that are highly competitive with those of
established businesses in western markets.
Market Movers: Lessons from a Frontier of Innovation explores whether
such emerging economy firms are also managing to embed sustainability
in their business strategies in ways that stand comparison with
companies anywhere else in the world. It tells the stories of four
firms ranging across the globe from Beijing to Sao Paulo – in many
cases operating in some of the most challenging environments in which
to foster commercial success – and how they have found business value
in strategies based on sustainability.